content analysis
Frequency: 6.714.1 per million words
a method for studying communication in a systematic, objective, and quantitative way
Categories:
Examples (10)
- Researchers identified themes from the content analysis of interviews.
- The study employed a qualitative content analysis to examine media representations of the event.
- We conducted a content analysis of competitor blogs to understand their marketing strategies.
- For her thesis, she is performing a detailed content analysis of political speeches.
- The first step in content analysis is to define the categories for coding the data.
- Our content analysis revealed a significant bias in the news coverage.
- The results of the content analysis are presented in Chapter 4.
- The team will use content analysis to evaluate customer feedback from the surveys.
- Content analysis is a powerful research tool for interpreting textual data.
- Through a systematic content analysis, we were able to quantify the frequency of certain keywords.