marketing ploy

Frequency: 6.04.1 per million words

a cunning plan or action designed to turn a situation to one's own advantage

Categories:

Examples (20)

  • The free gift was just a marketing ploy to attract new customers.
  • The free sample was a clever marketing ploy to attract new customers.
  • Many consumers saw the limited-time offer as a clever marketing ploy.
  • Many companies use social media influencers as a modern marketing ploy.
  • Is this new "eco-friendly" packaging a genuine effort or just a marketing ploy?
  • Offering a limited-time discount is a common marketing ploy to boost sales.
  • The company was accused of using a deceptive marketing ploy.
  • Critics argued that the charity initiative was just a cynical marketing ploy.
  • They employed a psychological marketing ploy to boost sales.
  • The new packaging was an effective marketing ploy to refresh the brand image.
  • Some argue that viral videos are often just elaborate marketing ploys.
  • This exaggerated claim feels like a desperate marketing ploy.
  • His public apology seemed more like a marketing ploy than sincere regret.
  • They designed an interactive website as a unique marketing ploy for their upcoming product.
  • The competition offers a similar product; this must be their latest marketing ploy.
  • The unexpected collaboration turned out to be a brilliant marketing ploy.
  • Don't fall for every marketing ploy you encounter online.
  • Is this environmental claim a genuine commitment or just another marketing ploy?
  • The extravagant launch event was nothing more than a carefully orchestrated marketing ploy.
  • The viral video campaign proved to be a highly successful marketing ploy.